The flexible car subscription from Volvo
The flexible car subscription from Volvo
By: Simon Richardson
Last update 1. December 2021 Reading time 1:59 min

About Pivotal

Pivotal is a subscription company for Land Rover and Jaguar vehicles that offers subscriptions on a 6-monthly basis, with the option to pause and restart for no penalty after the initial 90-day period after joining. Pivotal offer both personal and business subscriptions, the latter of which can be joined as a salary sacrifice scheme or as a business-funded scheme allowing both business and personal use. Pivotal also offer access to electric vehicles and have a mission statement geared towards sustainability and an environmentally friendly approach.

How it Works

The initial step is to confirm eligibility: you must be over 30 and have a minimum of two years’ no claims bonus with no convictions. Checks take 48 hours or slightly longer, and you can then choose your subscription tier. As with other subscription companies, insurance, breakdown cover, and maintenance are included, and you get a concierge service that sorts any issues and arranges for collection and delivery.

The initial lock-in period is 3 months, but after this, you can pause and restart your subscription as you wish. Alternatively, if you are happy, you can switch vehicle every six months or extend your subscription on the vehicle you already have – although Pivotal reserve the right to recall it for maintenance or to decommission it.

Costs and Fees

Pivotal works on a subscription tier basis, with each tier allowing you access to a different range of vehicles.

£850 per month
Drive a Land Rover Discovery Sport, Jaguar F-PACE or Range Rover Evoque

£1000-£1250 per month
Drive a Jaguar I-PACE, Range Rover Velar, or Land Rover Discovery

£1550 per month
Drive the agile and dynamic Range Rover Sport or Land Rover Defender 110

£1800 per month
Drive the ultimate, the Range Rover

The joining fee is £550, and while switches are accessible every six months, you can also pay a one-off £250 if you want to do this earlier. A new vehicle delivery after a subscription pause is also £250.

Meanwhile, excess mileage is charged at £0.20 per mile and the excess for insurance claims is £500 (or £150 for windscreen damage).

Brands & Models

Pivotal are partnered exclusively with Jaguar Land Rover to offer their vehicles, all new or under 18 months old:

Land Rover Discovery Sport, Jaguar F-PACE or Range Rover Evoque, Range Rover Velar, Land Rover Discovery, Range Rover Sport, Land Rover Defender 110, Range Rover

All vehicles come with top spec, although there is no option to customise the vehicles as yet.

Notice Periods

At the start of a contract, you have a 30-day cooling off period. Then, you’re locked in for 3 months before you can pause or cancel for no cost. Vehicle switches happen automatically every six months.

What’s Special about Pivotal?

Pivotal exclusively offer Jaguar and Land Rover vehicles, with the top of the range Range Rover also available, as well as the latest electric models. The wide variety of business options establish them as a company with a corporate focus, but the tiers of subscription mean that Pivotal aren’t completely inaccessible to individuals. Being able to pause and restart is a benefit for many, especially those who travel to different places for work.


Social Media

Pivotal use their Facebook in large part for taking you through the interior spec of their Land Rover / Jaguar vehicles.


Pivotal offer a premium service aimed mainly at businesses, with a salary sacrifice scheme and a focus on top-spec and electric vehicles from the Land Rover / Jaguar range. For everyday users, there are certainly cheaper options available from competitors, but Pivotal offer new or nearly new vehicles with good mileage allowances and longer terms of six months. The pause and restart option is something that not a lot of other companies offer, and the premium service that Pivotal offer would certainly only be enhanced by allowing customers a certain amount of freedom to customise a vehicle on order.

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Pivotal Reviews

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3 Reviews in the last 6 months
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7 Reviews In the last 12 months
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7 Reviews In the last 12 months
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  1. Drive Pivotal has been simply brilliant for my business and its employees. Great customer foucs and the cars have always been top specs. This definitely is the future of driver mobility. - from Amit Vaja | 14. November 2021
  2. Really Slow! They are very poor at communicating with their customers. No updates, you are unable to actually talk to anyone. A good product that is let down by the team - from N W | 3. November 2021
  3. Dreadful customer service. Paid deposit in May and waited several months for a RR Vogue SE PHEV hybrid but requested spec incuded 360 camera.Rang several times during this process in July and August to check progress and told different answers,on arrival in September none of the cars had anything other than base spec with no 360 cameras available so cancelled my order and obtained a full refund of deposit. I'm at a bit of a loss to understand why when they take a firm order months in advance and it's their factory they can't make any customer spec requests. Now got to wait for 4 months to get a replacement Audi Q7. Great concept but poorly delivered. - from Chris Pearson | 2. November 2021
  4. Poor customer service. Cannot get hold of anyone. - from Mark Evans | 6. August 2021
  5. Feel scammed by pivotal. We’ve had the vehicle 2 weeks and we are informed the monthly payment will increase by £100. Cancelling and returning ASAP. We spent a lot of time finding the correct deal for us for two vehicles and are now left without an imminent solution. - from Vanessa Edkins | 1. April 2021
  6. At month 3 the increased the excess on the insurance and windscreen cover and at month 5 they announced a 13% increase in the rental. What was an ok deal became unattractive. - from Colin McKay | 31. March 2021
  7. They have provided excellent service over my 2 I pace models 20M/Y and 21 M/Y however due to lockdown have decided to pause my subscription - from Peter Mcculloch | 13. February 2021
  8. Poor customer service. No return calls and emails ignored. - from Mark | 19. January 2021

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